springwise: In Brazil, books sold through vending machines at pay-what-you-want prices We’ve seen pay-what-you-want pricing implemented in a variety of product categories, including restaurants, advertising services and hotels. Recently, however, we came across another new effort — Brazilian company 24×7 Cultural recently launched an initiative enabling customers to choose the price they want to pay for the books sold through its subway station vending machines. READ MORE…

springwise:

In Brazil, books sold through vending machines at pay-what-you-want prices

We’ve seen pay-what-you-want pricing implemented in a variety of product categories, including restaurants, advertising services and hotels. Recently, however, we came across another new effort — Brazilian company 24×7 Cultural recently launched an initiative enabling customers to choose the price they want to pay for the books sold through its subway station vending machines. READ MORE…

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    Really Interesting -Jarod
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